NEWS for North Dakotans
Agriculture Communication, North Dakota State University
7 Morrill Hall, Fargo, ND 58105-5665

February 4, 1999

Producers Facing Economic Stress Can Learn from Children

Asking for help can be difficult for farmers and ranchers, even in the midst of the current agricultural crisis, because many feel they are admitting defeat. How might producers overcome their reluctance? By observing children, says a family scientist at North Dakota State University.

"Children are willing to seek help when they need it," says Sean Brotherson, extension family science specialist at NDSU. "As adults and parents, that's something we need to re-learn from them. We need to be willing to go to those sources of assistance that are available and then be willing to receive their input into our situation."

By recently participating in a statewide series of workshops sponsored by the NDSU Extension Service, Brotherson encountered much of the "I can handle this on my own" mentality. He says, "At one meeting, a young farmer said to me, `It's not exactly manly to run down the street to your neighbor when you're facing a problem to get his help with all that you're facing.'"

Unfortunately, by refusing to seek assistance, producers are creating unnecessary barriers for themselves and their families, Brotherson says. While asking for help may seem like admitting defeat, talking about problems with others actually leads to clearer, more well-informed decisions.

"Sharing a problem really helps you think through how to respond to that particular concern, and it also allows others to contribute their advice, encouragement and support when you're facing challenges," Brotherson explains.

This type of social support is critical. Not only does it give people feedback, the communication provides a sense of relief.

"It's like a trampoline of support," Brotherson says. "The people you talk to help you bounce back a little bit. They help you cope better than if you're trying to do it all on your own."

###

Source: Sean Brotherson (701) 231-6143

Editor: Dean Hulse (701) 231-6136

Writer: Kristi Loterbaugh (701) 231-6197